Privacy Policy
Last Updated: December 25, 2025
At SereneCook, we value your trust and take your privacy seriously. This Privacy Policy explains how we collect, use, store, protect, and share your Personally Identifiable Information (“PII”) when you visit serenecook.com or make a purchase from our website.
1. Information We Collect
We collect information to operate our store, provide customer support, and fulfill orders securely.
Information You Provide
When you:
- Place an order
- Create an account
- Subscribe to marketing emails
- Contact customer support
We may collect personal information such as:
- Name
- Email address
- Shipping and billing address
- Phone number
- Payment-related information (processed by payment providers)
Automated Information
When you browse our website, we may automatically collect certain data, including:
- IP address
- Device, browser, and operating system details
- Interaction data through cookies and similar technologies (see Section 5)
2. How We Use Your Information
We use the information we collect for purposes including:
- Order Fulfillment: To process payments, confirm purchases, ship orders, and send tracking updates
- Customer Experience: To maintain and improve our website, products, and user experience
- Communication: To respond to support requests and, if you opt in, send promotional updates or product news
- Security & Fraud Prevention: To detect fraud, prevent misuse, and protect our store and customers
3. Data Protection & Security
Protecting your data is important to us. We use reasonable administrative, technical, and physical safeguards designed to protect your personal information.
- Encryption: Sensitive payment transactions are transmitted using SSL (Secure Socket Layer) encryption and handled by secure payment processors
- Access Control: Personal information is stored on secure systems and accessible only to authorized individuals who require access for business purposes
- No Card Storage: SereneCook does not store your full credit or debit card numbers on our servers after a transaction is completed
4. Third-Party Disclosure
SereneCook does not sell your Personally Identifiable Information to third parties for their own independent marketing use.
However, we may share information with trusted service providers who help us operate our store (e.g., payment processors, fulfillment partners, analytics providers) and only as necessary to provide the Services.
Advertising & Marketing Partners
We may allow third-party advertising partners to use cookies, pixels, or similar technologies on our site to provide relevant ads and measure performance. These partners may collect information about your activity over time and across different websites.
Our partners may include:
- Meta (Facebook / Instagram): https://www.facebook.com/privacy/policy
- Google: https://policies.google.com/privacy
- AppLovin (Axon): https://legal.applovin.com/privacy
Information collected by these partners is governed by their own privacy policies. You may manage preferences by visiting the links above or adjusting your browser settings.
5. Cookies Policy
Yes, we use cookies.
Cookies are small files stored on your device that help websites recognize your browser and remember certain information.
We use cookies for:
- Strictly Necessary Cookies: Required for core features like cart and checkout
- Analytics & Performance Cookies: Help us understand website traffic and improve functionality
- Marketing Cookies: Used by partners (such as Meta or AppLovin) to help display relevant advertising
For details about cookies used by Shopify, please visit:
https://www.shopify.com/legal/cookies
You can disable cookies in your browser settings, but doing so may affect certain site features.
6. Third-Party Links
Our website may contain links to third-party websites, apps, or services. These third parties operate independently and maintain their own privacy policies. SereneCook is not responsible for the privacy practices or content of external websites.
7. California Online Privacy Protection Act (CalOPPA)
In compliance with CalOPPA:
- Users may visit our site anonymously
- This Privacy Policy is available via a clearly accessible link on our website
- Any updates to this policy will be posted on this page
- Users may request to update or correct personal information by contacting us or logging into their account
Do Not Track Signals
We recognize browser “Do Not Track” (DNT) signals. Because tracking technologies and standards vary, we may not respond uniformly to all DNT signals. You can manage cookie preferences through browser settings and third-party opt-out tools listed in this policy.
8. Children’s Privacy (COPPA)
SereneCook does not knowingly collect personal information from children under 13 years of age.
If you believe a child has provided us with personal information, please contact us and we will take steps to delete it.
9. Fair Information Practices & Data Breaches
In the unlikely event of a data breach that affects your personal information, we will take reasonable steps to investigate and notify impacted users as required.
Where applicable, we may:
- Notify affected users via email within 7 business days
- Post a notice on our website within 7 business days
10. CAN-SPAM Act Compliance
We may collect email addresses to provide order confirmations, shipping updates, customer service communications, and (if you opt in) promotional messages.
In compliance with CAN-SPAM:
- We do not use misleading subject lines or sender information
- Promotional emails clearly identify how to opt out
- You may unsubscribe at any time via the link in the email footer
- We promptly honor opt-out requests
11. Contact Us
If you have questions about this Privacy Policy or how your data is handled, contact us:
SereneCook Support
Email: support@serenecook.com
Phone: +1 (747) 223-8678
Website: https://www.serenecook.com
Company Name: Hong Kong Hu Zhen International Limited
Company Address:
Flat 2101F, 21/F Tower 2 Hong Kogn City 33 Canton Road Tsim Sha Tsui Kowloon Hong Kong